Tuesday, September 1, 2009

Ben & Jerry's Ice Cream renames popular flavor in order to support gay marriage



Ben and Jerry's Ice Cream is showing their support for gay marriage. For the month of September they have renamed their famous Chubby Hubby ice cream flavor to Hubby Hubby. In addition Vermont ice cream shops will be selling special “Hubby Hubby” sundaes during September.



The product's pint packaging will feature two male figurines on top of a wedding cake.

“The legalization of marriage for gay and lesbian couples in Vermont is certainly a step in the right direction, and something worth celebrating with peace, love - and plenty of ice cream,” Ben & Jerry’s CEO Walt Freese said in announcing the temporary new name.

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